Creating Content For Your Printed Marketing

Print Guys Top Tips

  1.  BUILD A CONNECTION THROUGH YOUR HEADLINE

The most important part of the lot. Attract the attention of your readers and encourage them to continue reading. It is, after all the first thing they’ll see!

  1. EXPRESS YOUR POINT OF VIEW THROUGH OPINION PIECES

Sharing your opinions is a great way to giving the readers an insight into your personality and viewpoint.

  1. PACK A VISUAL PUNCH WITH YOUR IMAGES

Nobody wants to see your stock images. Visual content will draw peoples eye so relevant and bespoke graphics complementing your copy is a must.

  1. INCENTIVISE PEOPLE TO GET IN TOUCH – YOUR CALL TO ACTION

Offer your customers a reason to get in touch and interact with you. Think of offers, giving a reason for people to take action right away. Short response times trigger them to act quickly.

  1. TESTIMONIALS ARE KEY FOR SOCIAL PROOFING

Getting other people to say how great you are is more valuable than you saying it. Including customers, praise of you will breed trust to help people commit to you.

  1. DON’T FORGET YOUR CONTACT DETAILS

Make it super easy for people to get in touch with you. Websites, Emails, Phone Numbers and Social Media links are a must!

About the author

chris

1 comment
proxy Rox - a few months ago

That is useful post …
I added your web into my favourites.
🙂 Excited for future updates.

William

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